Awful conversion rates? Some flash-back website work I did for O’Neill wetsuits. Makes me proud that we worked so hard to go beyond what customers expected of us. Today a lot of product brands don’t make design story a priority. Too busy paying for likes and retweets? And we wonder why customers aren’t sticking around to make purchases.
I was on a retail walk through for Felt bikes at REI and found a couple projects we worked on. Packaging designs for Giro and product graphics for Camelbak. Still selling at retail bro! Call me for a bigger idea.
It’s official. Summer’s over! BXC (branding-by-context) is now working with southern California’s “locals” snow resort Mountain High, Wrightwood, California. We’ll be helping with their overall branding refresh, ad campaign, on-site graphics, swag and other marketing materials for the 2017/2018 winter season. Wish us luck!! www.mthigh.com www.brandingbycontext.com
A couple of small projects we worked on with Trace Action-sports tracker. The icon set is now used on the website, packaging and manuals. I have a Trace on my surfboard and it’s completely addicting. You can review your ride, paddle distance, turns, speed and wave count. No more asking a surf bro “Did you get that??!?”