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It’s official. Summer’s over! BXC (branding-by-context) is now working with southern California’s “locals” snow resort Mountain High, Wrightwood, California. We’ll be helping with their overall branding refresh, ad campaign, on-site graphics, swag and other marketing materials for the 2017/2018 winter season. Wish us luck!!  www.mthigh.com  www.brandingbycontext.com

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I just found BXC’s latest packaging design work for Giro’s  helmets. Hitting outerwear snowboard and ski retailers this month. Giro wanted the packaging to be an equal to their design philosophy so the new concept is focused structure and function first. The  box design maximized paper use, adds a pop-bottom to increase assembly time, folds flat for retail storage and has a built in product drawer. I’ll add nicer shots when we get our samples. How stoked are we!?

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BXC designed Giro snowboard and ski product graphics at SIA Goggles and helmets
BXC designed Giro snowboard and ski product graphics at SIA Goggles and helmets orange county ad agencies

I just found this awesome photorial walk through from the 2011 SIA show in Denver. Lucky me there were a few shots of the booth showing a several designs we did for the 11/12 winter retail season. The SIA show image gallery is here: newschoolers.com

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Let It Snow! Launched at SIA and ASR – graphics we did with Giro ID department. Product previews SIA show, Mandalay Bay, Viva Las Vegas. I’ll keep adding product as shots materialize.

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2 page spread in I found in Transworld Business SIA Edition showing the graphic I did on the new goggle strap. This is called “Permission to brag”  Thanks Eli! And yes I’m smiling behind that gigantic magazine. ( I’m not small.)

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download portfolioClick here to download our FREE design portfolio: www.nicelogo.com

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