Drew’s 5 seconds on NPR’s Marketplace
March 6, 2008
Xerox shows off new logo (and no, I did not design that logo either!).
I was recently interviewed as a logo designer and rebranding expert for the public radio show Marketplace (aired on NPR). I did my best to refrain from criticizing anyones work, ie. XEROX’s new logo. When reporter Jennifer Collins arrived she took no time getting her equipment up and running. She had a microphone the size of a bazooka. I have never been interviewed before and thankfully I was able to kept my foot out of my mouth (another first). Our original interview took about an hour. Here are my official first 5 seconds of fame. (I now have 14 minutes and 55 seconds to go!)
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Posted by nicelogo
Filed in Action Sports, Board Sports Marketing, Brand Identity, Brand Success Stories, Branding, Corporate Identity, Graphic Design, Logos, Marketing, Orange County Advertising Agencies, Promotions, creative, design, strategy
Tags: action and outdoor sports branding, brand identity design, corportae idenity, drew dougherty, logo design, logo design experts, logo discussion, logo placements, marketplace radio, orang county design firms, radio interview, sponsorship and branding
Comments Off Filed in Action Sports, Board Sports Marketing, Brand Identity, Brand Success Stories, Branding, Corporate Identity, Graphic Design, Logos, Marketing, Orange County Advertising Agencies, Promotions, creative, design, strategy
Tags: action and outdoor sports branding, brand identity design, corportae idenity, drew dougherty, logo design, logo design experts, logo discussion, logo placements, marketplace radio, orang county design firms, radio interview, sponsorship and branding
